London might have been hit by a lot of tragedy this June following the terror attack earlier this month and the lethal fire that hit the Grenfell Tower on Wednesday but that did not affect the London Fashion Week Men Summer/Spring 2018.
The LFWM SS18 which took place between Thursday, 8th June and Monday, 12th June was a joy to behold as various fashion brands came out firing with their presentations, shows and events.
One of the highlights of the LFWM SS18 was when innovative menswear fashion brand, 'COTTWEILER' in conjunction with fitness brand 'REEBOK' teamed up with Nigerian artist, 'CJJOHNNY' for their Summer/Spring 2018 runway music.
The music which comes from CJJOHNNY's new album, 'All in All' (currently on iTunes) was used by the fashion brand for their presentation.
The presentation took place on Saturday, 10th June at 4pm after the likes of Charles Jeffrey LOVERBOY +, DANIEL w. FLETCHER, Stephen Webster, Lou Dalton & more had made their presentation on that very day.
COTTWEILER has had collaborations with the likes of ‘Skepta’, ‘FKA Twigs’ and more in the past.
The fashion brand in partnership with REEBOK is at the fore-front of sport-like menswear design.
See Collection Below: